Logan GelbrichAdaptive leadership/Developmental culture design

Leadershipis askill.

Skills get trained. Hold the Standard is where Logan Gelbrich keeps the training: a book, courses, a summit, a podcast, one-on-one mentorship, and Leadership Laboratory, a closed collective of 100 leaders around the world.

The problem

Endless
information.Still stuck.

What we keep reaching for

Technical problems

  • Have a known answer
  • An expert can solve them for you
  • More information helps
What actually stops us

Adaptive challenges

  • Have no clean answer
  • The people with the problem have to change
  • More information rarely moves anyone
Source
“Adaptive vs. technical.”
Ronald Heifetz, Harvard Kennedy School. Leadership Without Easy Answers (1994).
What we believe

Organizations designed with development at the forefront don’t just beat the competition. They improve by their own nature. And developmental culture can be built on purpose.

The model

Transcend & include.

Every doll is the same person at a different stage. Harvard developmental psychologist Robert Kegan mapped how the adult mind grows, and each stage holds the one before it. What used to run you becomes something you can see and work with. Scroll to open the doll, then watch each stage close around the last.

Source
“Transcend and include.”
Ken Wilber. Sex, Ecology, Spirituality (1995).
Scroll to open the doll
The rule: nothing gets thrown away. Each stage turns what used to run you into something you can hold and lead. Adapted from Robert Kegan, The Evolving Self (1982) and In Over Our Heads (1994).
Logan teaching a room of Leadership Lab members seated in rows, seen from a balcony
Layer 04 / The world / Free to join

Leadership Laboratory, powered by Hold the Standard

A closed collective of 100 leaders around the world, practicing the skill together.

  • 01A members-only newsletter with lessons that stretch how you think about leading
  • 02Group consulting calls with Logan and the room
  • 03A private chat to collaborate, learn, and connect between calls
  • 04Annual in-person experiences
Claim a seat →
Free. You’ll confirm on the next screen.
Train the skill

Pick your layer.

Every program is tagged to the layer it builds. Start where you are. The work underneath doesn’t go anywhere.

Dozens of Hold the Standard Summit attendees gathered in a warehouse gym
Leaders around the world.
One standard.
Hold the Standard Summit
Logan Gelbrich laughing, in a dark coat and white T-shirt
Logan Gelbrich / Founder, Hold the Standard
Follow Logan on Instagram ↗
About

Logan Gelbrich Student of the game.

Logan is a leadership consultant, speaker, author, and founder who helps organizations work through complexity, build resilient cultures, and develop adaptive leaders.

He came up in high performance. Collegiate baseball at the University of San Diego, then professional ball with the San Diego Padres, surrounded by world-class strength coaches, sports psychologists, and nutritionists. That’s where the belief system took root that later carried him to the CrossFit Games and Strongman Nationals.

Today he coaches at DEUCE Gym in his hometown of Santa Monica, and he still treats every room like practice.

Played
University of San Diego, San Diego Padres
Competed
CrossFit Games, Strongman Nationals
Wrote
Going Right, a best seller
Founded
DEUCE Gym, Leadership Laboratory, and DEUCE Community Inc., a 501(c)(3) supporting current and formerly incarcerated people through shared leadership
Work with Logan

Let’s get to work.

Bring Logan to your team for consulting, speaking, and workshops on adaptive leadership and developmental culture. Tell us about your team and what you’re up against, and we’ll get back to you.

Not ready for that yet? The skill gets built one rep at a time, in good company. Join Leadership Lab, free →